09th January 2012 ()
If you’re like most REALTORS and Loan Officers you’re wondering how go get more Facebook fans to your fan page.
While there are many tedious ways to grow your number of fans over time, the easiest way is to get thousands of new fans by purchasing them through a reputable service provider.
Some people shy away from buying fans, but the benefits have become crystal clear to many real estate professionals using social media.
The Easy Way to Get Thousands of New Facebook Fans:
1. Buying fans is inexpensive: You can buy 1000 fans for between $40 and $50 from 
www.BuyRealFacebookFans.com
2. Having thousands of fans makes great first impression: When a potential clients visits your page and sees over 1,000 fans it makes them say “wow”, and gives you instant credibility.**
** Your other fans cannot tell who each other are so there is no risk of people knowing that you purchased the fans.
3. Facebook rewards pages with more fans: The more fans you have, the greater the chance of your page showing up in Facebook search.
4. It will save you a huge amount of time: Suggesting that all your Facebook friends, email connections, and family become fans of your page takes a long time and usually only results in 50-100 fans. 
The only real drawback to buying Facebook fans is that the chances of one of those fans wanting to buy a home or get a loan from you are very very slim.
However, if you know before hand that the real benefits are the ones listed above, you’ve already discovered for yourself why buying fans can be so beneficial.
Please leave a comment if you have any questions about buying fans. We’ve bought them for our REIC fan page, as have some of our clients. See these two pages for examples: http://www.facebook.com/antoniamonarksi and http://www.facebook.com/bestbuyrealty.
Jarred Alexandrov
Social Media Architect @ REIC
Subscribe to REIC Connect » Blog
Continue Reading
29th December 2011 ()
Brand NEW Free Webinar: Intro to Online Reputation For REALTORS©
- Please let the Webex recording player install so you can watch the recording
- You may have to turn the volume up on your computer and/or speakers to hear clearly.
- Webinar is 30 minutes
Jarred Alexandrov
Social Media Architect @ REIC
Subscribe to REIC Connect » Blog
Continue Reading
21st December 2011 ()
As you may already know, many of the top real estate and mortgage professionals throughout the country look to REIC for what’s “next.”
2011 was a great year for REIC and our clients. We expanded our staff, offices, and released new products. Most of our clients had one of their best years ever despite the overall economic climate.
If you’re the type of professional who wants that extra edge then you’ll want to be aware of these tools and trends in 2012:
1. Become a Certified Social Media Agent™: In 2012 many real estate agents will claim they know what they are 
doing on social media, but only a few will be certified by an independent 3rd part company like REIC.
2. Beware of your Online Reputation: As the world changes, so do the methods people use to hire us. If you’re not using many of the free tools available to manage your online reputation, then there is a good chance you’re losing business from customers who use online search find you.
Google yourself and then ask yourself: “If I were a home-buyer or home-owner would I hire me based on what I find?“
3. Facebook will change: It always does. Whether you like it or not, there are agents out there selling more homes because of their Facebook activity and more agents will do so in 2012 using a professional Facebook fan page.
4. The gap will widen between the best and the rest: If that statement makes you nervous because you’re on the wrong side of the gap then you need to contact us now to talk about strategies that will catch you up to the professionals who will dominate in 2012.
Unfortunately, executive 1-on-1 coaching with John Alexandrov is sold out, but you can contact us to get on the waiting list when a space opens.
Also consider attending one of our live Continuing Education events in Massachusetts to earn your CEU credits and stay on top of the latest real estate marketing trends. You can also take advantage of the free resources available online.
We also want to thank Westcor Land Title Company who has 
sponsored all of events, referred us many clients, and been a steadfast endorser of our mission at REIC. Thank you to the entire Westcor New England Team!
As we close out 2011 we want to thank the hundreds of clients who hired us this past year for coaching and social media services. 2012 will be about taking you to the next level!
- The REIC Team
Continue Reading
14th December 2011 ()
I wonder if you are one of the first real estate professionals who has figured out that online real estate marketing isn’t really about Social Media…it’s about your online reputation.
The best agents that we work with have already discovered that your social media activity is 1 of 4 main ways you can affect your online reputation…and the amount of leads you get from online marketing.
What Affects Your Online Real Estate Reputation?
Google Results: Probably the most important thing you need to take control over today is getting your real estate business on the first page of Google. If people can’t find you on Google then it’s possible you are missing out on a significant amount of potential business.
Social Media Presence and Professionalism: At the foundation of using social media for real estate is being 
signed up for the right accounts, optimizing those accounts, and using those accounts professionally. When you become more active and professional on social media, you’re online reputation is dramatically improved.
Website: If you asked a stranger to describe your real estate website, how would they describe it? “Pathetic, old, and hard to use” or “Modern, pleasing, and easy-to-use”? The real estate website is still the foundation of your online reputation, which means you should take great care in how it reflects on you.
Review Sites: If you are not signed up for a free account on Trulia or Zillow right now you are missing a big opportunity! Many consumers trust these 3rd party sites for real estate information, listings, and to find the right agent. Be sure to ask your clients to write you a review on these sites!
While it is important to have a professional Facebook Fan Page for your real estate business, remember that Facebook is only one place for people to find you.
Contact us today for help getting your online reputation optimized for instant results.
Jarred Alexandrov
Social Media Architect @ REIC
Subscribe to Facebook Fan Pages for Real Estate » Blog
Continue Reading
01st December 2011 ()
As a REALTOR©, do you think it is important to know how people decide to hire you?
More and more agents, brokers, and managers have been asking us for help in identifying the pipeline their customers come through. We first must look at the tools consumers have for making a decision.
How Do People Decide to Hire You?
Our research shows that most consumers will use one of these 3 process first:
1. Ask for referral from a friend, family member, colleague.
2. Contact a company from an advertisement.
3. Research the best options online.
Take a look at the slide below. Which process are your customers using today, and what percentage of business are you getting from each method?
Jarred Alexandrov
Social Media Architect @ REIC
Subscribe to Facebook Fan Pages for Real Estate » Blog
Continue Reading
